Business innovation

The term, business innovation covers the process of the utilization of an innovation in a company from the scientific idea, until product marketing.

The process involves coordinated activities to prepare the company for the changes in its environment. In Hungary, this kind of ativity can be referred to as Research and Development.

Business innovation means utilization of new methods in three areas

• in the field of business practice covering management systems
• in the field of organogram, covering the management of company structures and decision making
• in the field of external links’ management