Elevator pitch

The elevator pitch is a short and essential speech concluding the main features of a product, service or project.

The term refers to the duration of the time spent in an elevator that gives the possibility of a short presentation of 100-150 words.

The elevator pitch answers the following questions

  • What is the product?
  • Which advantages it gives to its users?
  • Who we are?

Elevator pitch is a form used mostly on investor forums where a lot of start-ups are willing to find financial resources from the venture capitalists.

Venture capitalists often judge the level of the team and the product only by the elevator pitch.

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