Elevator pitch
The elevator pitch is a short and essential speech concluding the main features of a product, service or project.
The term refers to the duration of the time spent in an elevator that gives the possibility of a short presentation of 100-150 words.
The elevator pitch answers the following questions
- What is the product?
- Which advantages it gives to its users?
- Who we are?
Elevator pitch is a form used mostly on investor forums where a lot of start-ups are willing to find financial resources from the venture capitalists.
Venture capitalists often judge the level of the team and the product only by the elevator pitch.


